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Keep your eye on the top digital advertising trends for 2013
Each month executive digital director of JWT South Africa, Yoav Tchelet, discusses critical digital issues, branding and social media strategies, and more on his site. His latest post looks at three...
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JWT Action kicks off operations in Mexico
JWT Mexico announced today plans to expand JWT Action operations into Latin America. While traditional channels, family-owned stores and groceries, remain strong in Mexico, modern channels are becoming...
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The American Dream is Universal
Reflecting on the 57th presidential inauguration, the latest report from JWT Intelligence explores how the principles of the American Dream echo across borders. Once considered a national ideal, the...
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Worldmakers Returns with Special India Edition
Worldmakers is back! And this time, the newest edition shares stories and insights from India’s leading innovators, storytellers and entrepreneurs. Recognizing the country’s growing influence across...
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Trends Roundup: The touch-screen generation, TV’s platinum age and ‘mobile...
Each Friday we package up the top trends, reports, articles and news bursts from the week. Our trends this week look at the touch-screen generation, TV’s platinum age and ‘mobile blinders’. Read about...
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Trends Roundup: Millennials love $, everyone loves messaging apps, and green...
Each Friday we package up the top trends, reports, articles and news bursts from the week. Our trends this week look at why Millennials love $, everyone loves messaging apps, and green funerals. Read...
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Trends Roundup: Healthier fast food, Facebook’s evolution and Hollywood’s...
Each Friday we package up the top trends, reports, articles and news bursts from the week. Our trends this week look at healthier fast food, Facebook’s evolution, and Hollywood’s latest challenge. Read...
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JWT London’s Austerity Index discovers profound effects of economic adversity...
A newly launched quarterly survey from JWT London, called The Austerity Index, has found that prolonged economic adversity in Britain is drastically altering consumer spending habits. These tough...
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Trends Roundup: 100 Influentials, the future of cars, diaper-free kids
Each Friday we package up the top trends, reports, articles and news bursts from the week. Our trends this week look at 100 Influentials, the future of cars, diaper-free kids. Read about these trends...
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Cannes 2013 China Day with Mayan Lo: Is Chinese creativity different?
This year, Cannes Lions partnered with the China Advertising Association to create the first ever “China Day” at the Festival, seeking to deepen the industry’s understanding of this vast, emerging...
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The many faces of American Millennials
American Millennials came under the microscope last week at a daylong event in New York hosted by youth market research firm Ypulse. While generalizations characterize much of the conversation around...
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Contagious’ take on trends emerging from Cannes Lions 2013
It was just a month ago that the industry was consumed with all things Cannes, but while the festival has come and gone, the insights gained from this year’s event have lingered. Contagious stopped by...
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JWT’s 27-country AnxietyIndex study examines global consumer anxiety
Anxiety frequently informs brand and product choices, meaning brands must understand those anxieties and address them proactively—not by exploiting fear, but by finding better ways to connect with...
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Tom Doctoroff on brand advocacy
The Paley International Council Summit took place on November 21-22 in New York City and brought together thought leaders and influencers in the media and entertainment industries. Friday morning, Tom...
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Campaign Brief Asia: Tay Guan Hin’s Cannes Diary Day One
While I’m writing this, I’m reminded by what Lions Festival CEO Philip Thomas said in his opening remarks to the juries: “Please don’t tweet, text, Facebook, Instagram any confidential info about the...
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Campaign Asia-Pacific: Six and a Half Things You Missed If You’re Not at Cannes
It’s only halfway through the Cannes Week, so this list will grow – but J. Walter Thompson Singapore’s Juhi Kalia has some random reflections from the festival so far. 1) The outsiders and outliers...
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